SaaS and AI Chatbots: The New Customer Frontline

Customer conversations are moving to AI‑first. In 2025, SaaS chatbots aren’t just FAQ bots—they are grounded, task‑capable frontlines that resolve issues, complete transactions, and escalate cleanly. The winning pattern blends retrieval‑augmented generation (RAG) with verified actions (APIs/RPA), omnichannel reach (web, app, WhatsApp, SMS, email, voice), and tight guardrails (identity, policy, approvals). Outcomes: higher self‑serve resolution, … Read more