The Evolution of SaaS Pricing in the Era of Microtransactions

SaaS pricing has shifted from “one plan fits many” to modular mixes of seats, usage, and microtransactions. Drivers: AI/compute costs vary per task, customers demand pay‑for‑what‑you‑use, and marketplaces normalize in‑product purchases. The winning pattern blends clear base entitlements (seats/governance) with granular, capped meters (events, jobs, tokens, minutes) and optional micro‑purchases for spikes—wrapped in transparent budgets, … Read more

Subscription Fatigue: How SaaS Companies Can Overcome It

Customers aren’t anti-subscription; they’re anti-waste, anti-surprise, and anti-lock‑in. Subscription fatigue shows up as stalled adoption, low perceived value, and bill shock. SaaS can beat it by aligning price to value, making costs predictable, and proving ROI continuously. The playbook: transparent meters and budgets, reverse trials and right‑sized bundles, clear upgrade/downgrade paths, and value receipts after … Read more