How SaaS Startups Can Compete with Industry Giants
Startups don’t beat incumbents by being broader—they win by being sharper. The path to victory is a focused wedge, superior execution on a specific job-to-be-done, and a go-to-market engine that converts early love into compounding advantage. Here’s a pragmatic blueprint to punch above weight without outspending giants. 1) Find and dominate a sharp wedge 2) … Read more