How IT Is Powering Digital Customer Experience Transformation

IntroductionIT powers digital CX by building the data, AI, and platform foundations that turn every interaction into a personalized, consistent experience across channels in real time in 2025. Teams are standardizing on CDPs, DXPs, and omnichannel decisioning to orchestrate journeys, while AI agents and analytics automate support and marketing with human‑centric design principles. Core building … Read more