SaaS and AI in Fintech: Personalized Banking Experiences
AI‑powered SaaS is turning banking into a proactive, needs‑aware experience—enriching transactions, predicting needs, and delivering timely insights and offers that improve financial health and conversion without adding friction.Open banking rails and data clouds now let institutions activate governed, real‑time customer 360s that power micro‑personalization across channels, journeys, and risk decisions. Why personalization is accelerating What … Read more