The Benefits of Offering Free Trials vs Freemium in SaaS

The debate between Free Trial and Freemium models is central to SaaS customer acquisition strategy in 2025. Both models offer unique strengths—and potential pitfalls. Here’s a deep, research-driven analysis to help SaaS founders and marketers choose the best approach, maximize conversions, and drive sustainable recurring revenue. What Is the Free Trial Model? Free trial gives users … Read more