Freemium vs. Paid SaaS: Which Model Works Best in 2025?

Most teams in 2025 favor a “free trial first, freemium when justified” approach: opt‑in trials convert far higher than freemium, while freemium wins when network effects, virality, or massive top‑of‑funnel can offset lower conversion and higher support costs. The choice should be data‑driven by ACV, ICP, and unit economics—often resulting in hybrid models (time‑boxed trials … Read more