Why SaaS Startups Should Focus on Customer Data Platforms (CDPs)
A Customer Data Platform turns scattered product, marketing, and billing signals into a consistent, consent‑aware profile that can be analyzed and activated across channels. For startups, a well‑designed CDP shortens time‑to‑value, improves growth efficiency, and future‑proofs AI and personalization—while reducing data chaos and compliance risk. Why a CDP is a startup force‑multiplier Core capabilities a … Read more