In 2025, durable growth in SaaS is driven by keeping and expanding existing customers, not just adding new ones. Capital is tighter, CACs are higher, buying committees are larger, and payback windows are scrutinized. Retention compounds revenue via net revenue retention (NRR), lowers reliance on expensive funnels, and signals true product value to boards and … Read more
both can win—but for different reasons. In 2025, vertical SaaS tends to win on depth, workflow fit, compliance, and data moats within a niche, while horizontal SaaS wins on breadth, ecosystem leverage, and platform effects. The “best” model depends on ICP, channel, and defensibility strategy. Many of the strongest companies blend the two: start vertical … Read more
SaaS business chalana numbers ka game hai. Agar aap sahi metrics ko track karte hain, to aap faster grow karte hain, cash burn control me rehta hai, aur team ek clear direction me kaam karti hai. Is playbook me hum un sabse important SaaS metrics ko samjhenge jo har founder ko dekhne chahiye—kya hote hain, … Read more