EdTech in 2025 is product-led, interoperable, and AI-augmented. Winning startups pair rock-solid classroom and learning workflows with retrieval‑grounded AI (no hallucinations), ship fast via standards (LTI, OneRoster, Caliper/xAPI), and monetize with transparent B2B or hybrid B2B2C models. The playbook: focus on a sharp job-to-be-done (teach, practice, assess, or manage), make outcomes visible (“learning receipts”), embed … Read more
SMBs face the same attacks as enterprises—phishing, business email compromise (BEC), ransomware, account takeover—but with fewer people and tighter budgets. SaaS can deliver enterprise‑grade prevention as a managed, integrated stack: strong identity (SSO/MFA/passkeys), protected endpoints and email, safe internet access, automated patching and backup, and 24/7 managed detection and response (MDR). The operating model is … Read more
Digital identity is shifting from siloed logins and repeated KYC to portable, verifiable credentials that work across organizations and countries. SaaS platforms provide the identity control plane: eKYC/AML onboarding, credential issuance and verification (W3C Verifiable Credentials), passkey/FIDO2 sign‑in, orchestration across data sources and fraud checks, consent and audit, plus developer‑friendly APIs and SDKs. Paired with … Read more
Multi‑Factor Authentication (MFA) is a low‑friction, high‑impact control that materially reduces account takeovers, protects sensitive data, and builds enterprise trust. Offering strong, flexible MFA—especially phishing‑resistant options—has become table‑stakes for modern SaaS. The business case What “good MFA” looks like Product and UX patterns Architecture blueprint Policies to implement How MFA ties into zero‑trust Rollout plan … Read more
Ransomware defense for SaaS is about reducing blast radius, blocking initial access, stopping lateral movement, making encryption and exfiltration hard, and rehearsing fast recovery. Focus on identity, segmentation, hardened endpoints/workloads, immutable backups, and practiced incident response—with developer‑friendly automation so security doesn’t slow shipping. Priorities that move risk the most SaaS-specific hardening (multi‑tenant and cloud realities) … Read more
SaaS identity platforms have become the control plane for modern applications—abstracting secure login, account lifecycle, and access policies across users, devices, and services. They reduce risk and friction, speed enterprise deals, and enable zero‑trust architectures without building brittle, bespoke auth stacks. Why identity-as-a-service matters Core capabilities SaaS identity provides Modern product patterns Architecture blueprint for … Read more
Biometric authentication is moving from niche to default in SaaS—via passkeys and WebAuthn—because it raises security while improving UX. The future blends on‑device biometrics with strong cryptography, risk‑based policies, and privacy by design, delivering phishing‑resistant logins and seamless step‑up approvals across web and mobile. Why biometrics are winning in SaaS Core patterns to adopt Architecture … Read more
MFA-by-default is the single highest-leverage control a SaaS provider can enforce to reduce account takeover, phishing-driven breaches, and downstream data loss. Making MFA opt-out instead of opt-in turns a fragile defense into a reliable baseline without relying on end-user vigilance. The risk landscape for SaaS accounts Why “default-on” MFA matters What “good” MFA-by-default looks like … Read more
SaaS has turned identity from static directories into dynamic, policy‑driven control planes for every human, service, and device. Cloud‑delivered identity unifies login, lifecycle, authorization, and audit across apps and infrastructure—powering zero‑trust security, simpler compliance, and better user experiences at global scale. Why identity is moving to SaaS Core capabilities modern SaaS identity delivers Trends redefining … Read more
Modern businesses run on identities—employees, contractors, customers, devices, and services. SaaS identity platforms turn identity from scattered credentials and ad‑hoc policies into a unified, secure, and auditable control plane. They accelerate deployments, reduce risk, and unlock better UX with standards‑based interoperability and continuous governance. What’s different now—and why SaaS wins Core capabilities modern SaaS IAM/CIAM … Read more