SaaS Customer Retention Strategies That Work in 2025

Retention in 2025 is driven by proactive success motions, AI‑assisted risk detection, and packaging that enables expansion without friction—measured through Net Revenue Retention (NRR) and cohort‑based churn analysis. Winning teams operationalize onboarding milestones, health scoring, and renewal playbooks, then iterate weekly using product analytics signal changes and customer feedback. 30‑day retention sprint blueprint Bottom line: … Read more