Introduction Net Promoter Score (NPS) is one of the most widely used metrics for gauging customer loyalty, but it’s also one of the most misunderstood. Used poorly, it becomes a vanity number on a dashboard. Used well, it’s a powerful operating mechanism to prioritize product improvements, reduce churn, and drive expansion. For SaaS companies—where recurring … Read more
Introduction Artificial intelligence has moved from a supporting role to the organizing principle of modern SaaS product strategy. In 2025, AI no longer sits on the sidelines as a single feature—it rewires how product teams discover needs, choose bets, design experiences, ship faster, and iterate continuously. Roadmaps are becoming living systems that learn from data, … Read more
Introduction In the fast-paced world of SaaS, building the right features at the right time can make the difference between success and stagnation. With limited resources, time, and budget, SaaS companies must make strategic decisions about which features to develop, improve, or delay. This is where feature prioritization becomes critical. Feature prioritization ensures that development … Read more
Introduction For SaaS startups, the drive to innovate can sometimes lead to feature creep—the gradual addition of new features beyond the original scope. While adding functionality may seem beneficial, it often leads to complexity, slowed development, confused users, and higher churn rates. Maintaining focus is crucial for early-stage SaaS companies. By strategically managing feature requests, … Read more