SaaS for Gen Z: What the Next Workforce Expects

Gen Z is the first truly mobile‑native, creator‑economy generation entering the workforce at scale. They expect fast, intuitive SaaS with social‑grade UX, short‑form communication, built‑in AI co‑pilots, and transparent values around privacy, accessibility, and sustainability. Products that blend async‑first collaboration, personalization, continuous feedback, and career‑building learning paths will win adoption and loyalty—while clunky, opaque tools … Read more

Why SaaS Startups Should Invest in Video Marketing

Video marketing SaaS startups ke liye compounder hai: faster trust, clearer product understanding, higher activation/conversion, aur stronger retention. Demos and explainers confusion kam karte hain; customer stories social proof banate hain; short‑form clips discovery aur brand recall badhate hain. Sahi stack: product‑led videos (demo, setup, troubleshooting), trust assets (case studies, benchmarks), and distribution ops (YouTube/LinkedIn/short‑form) … Read more