The Impact of Sustainability Practices on SaaS Adoption
Introduction Sustainability is now a make-or-break factor for SaaS adoption. In 2025, businesses and consumers alike prioritize eco-friendly, ethical service providers. As climate urgency rises, SaaS companies embracing sustainability—from green infrastructure to robust ESG reporting—see faster adoption, higher brand loyalty, and enhanced valuation. Here’s how and why sustainability practices shape SaaS growth today. 1. Sustainability … Read more